C-LAB is a creative advertising agency using learnings from neuroscience to create extraordinarily intuitive, beautiful and effective brands, packaging, experiences and communications.
Our “C” means Creative, Communication, Consumer, Customer, Curiosity.
“Lab” comes from our neuroscience laboratory. C-LAB is the only advertising agency which has own neuroscience laboratory in Turkey.
We measure brain activity, eye movements, facial expressions and emotional activation. We use our research findings to make better creative designs.